It’s a momentous week for Carolina Senior Marketing. We are thrilled to finally reveal news for the history books: our rebranding and our new partnership with Integrity Marketing Group, LLC. This next season for CSM will be marked by far more opportunity for our independent agents and their agencies, with continued exceptional service and creative marketing.
A Whole New Look: The Same But Better
If you’ve been around here before, you might agree our previous logo was old enough to enroll in Medicare itself. We believe our brand overhaul and new logo better reflects our ingenuity and the innovation we offer as a full-service field marketing organization (FMO).
Our newly promoted Vice President of Marketing, Becca Cochrane, and the talented team behind her redesigned our look. Our upgraded design has a subtle call-back to our previous one. If you look again, you’ll notice within the negative space a tree growing upwards. This new logo pays homage to our home, North Carolina, while symbolizing the many opportunities for growth ahead of us – for CSM and for our agents.
You can expect to see our new branding everywhere.
Part of the Integrity Family
We have always been innovative in our marketing strategies, and we quickly saw that Integrity – the nation’s largest independent distributor of life and health insurance products – is the same way. On a much larger scale.
As a part of Integrity, we have an even greater ability to boost our marketing efforts and success with Integrity’s world-class advertising and marketing firm.
More than before, we can offer access to tools and resources to best serve the diverse needs of our agents, including proprietary quoting, enrollment technology, and product development. Alongside Integrity, our youthful and energetic team is staying committed to out-doing ourselves in service to our agents each day.
What Integrity is doing with technology, data, and research is changing the game across the insurance industry, and we are excited to tap into those opportunities.
Integrity’s platform will help propel us to the next stage of our business. With them we can now access the capabilities of their strategic partners, who provide end-to-end expertise across the insurance experience. We couldn’t be more excited to be part of the Integrity family.
What Does This Mean for Our Agents?
Carolina Senior Marketing is still the same team of marketing and business development game changers – we are going nowhere but up, and our CEO Dustin Alipour is here to stay.
With great change does come a lot of questions. Every member of our team is prepared to answer them and to continue our dedicated service to our agents. Additionally, there will not be any impact to contracts or commissions with this new opportunity for growth.
Check out our own video on this very special announcement below.
Carolina Senior Marketing, the newest Integrity family member, is a renowned FMO based in Cary, North Carolina, serving hundreds of independent agents across the United States. This year, we expect to assist our agents in serving well over 85,000 Americans and producing more sales growth than ever before in the life, health, and Medicare insurance industries.